Client

Services

on-air identity, digital graphics, motion design, live-broadcast production, show format conception, project management

Partner

Neumann & Müller

for the release of blockbuster videogame elden ring, bandai namco collaborated with red bull to host an extraordinary influencer event

 

our task was to create an immersive experience for the viewers at home and celebrate the launch of this game of the year candidate in style

a look behind the scenes

https://vimeo.com/725712776/ba3e86f385

the production took place on a spectacular xr stage at the bavaria studios in munich and saw the biggest opinion leaders from the ’souls‘-community livestream the game one week before its international release.

showcase

https://vimeo.com/734690850/4a98ae6ccc

we combined the iconic red & blue colors of red bull with elden ring’s artworks and ci to create the event’s key visual.

https://vimeo.com/734344205/ab783da774

by combining the look of elden ring with red bull brand elements and created a visual design that contains the game’s love for intricate details but also manages to make all the relevant information of these class info sheets stand out.

https://vimeo.com/734702319/6afb39c59b

our custom intro video featuring the atmospheric ‚erdtree‘ that was also prominently featured as studio look on our xr stage.

https://vimeo.com/734691915/7389f5d707

adding elden ring’s artworks to red bull and fromsoftware brand elements to create beautifully animated broadcast graphics.

are you looking to present your new game to a broad audience or livestream a launch event?

talk to us about it!

Get in Touch

see other projects by
the very essence

King of the Desert IV

Aversion’s Race to World First

Red Bull Levels – Elden Ring